Branding is about the effect you have on people and can make a massive difference in how your offering takes root in the market. A good product or service needs a great story to go with it. An impactful brand story stimulates emotion and empathy, resonating with the audience.
Entertainment power couple Connie and Shona Ferguson have recently announced that they will be setting up a film school, the Ferguson Film School, which will work towards grooming upcoming talent in the film industry. The school will be managed under The Ferguson Foundation. Upon making the announcement via Twitter,.
Ama Qamata, the star of the popular South African Netflix series Blood & Water will be sponsoring the annual school fees of twenty students at the high-achieving Nyanga High School in Engcobo in the Eastern Cape. Upon announcing the scholarship on her Instagram, an overwhelmed Ama called the initiative.